International Business Research Paper Example | Topics and Well Written Essays - 4500 words

International Business - Research Paper Example The tremendous amount of development in the fields of technology along with high level of advancements in the telecommunication arena has resulted in the process of emergence and spread of various kinds of internet powered gadgets like Smartphones, tablets etc. Because of the nature, psychology and fascination towards technological gadgets, the new age electronic devices which has attained the status of lifestyle objects, has gained speedy acceptance in the lives of the masses around the world. On the same lines, it is important to mention that because of the continuously changing world, the lifestyle of the masses located in the markets of the developed as well as the fast emerging regions are also witnessing a steady shift. Because of the rise in pace of human lives as well as growing hectic schedules, the internet powered gadgets has become the modern day individual’s gateway to knowledge, information, entertainment as well as a host of other activities. The multi feature f acilities supported by the recent day gadgets play a highly catalytic role on this particular arena. Due to the favourable points of access of the internet from various latest day gadgets and phones, the consumers located in various corners of the world are getting increasingly exposed to trends of various markets. The process of globalization, is continuously paving the way for spreading of new trends in the markets of both the developing as well as the developed regions. With the arrival of new trends, consumers are getting more and more demanding in nature in regards to their specific requirements. This is in return creating a demand in the marketplace for kinds of innovative products and services. It is highly important to state that the new demands that are emerging in various markets around the world because of sophistication of consumer behaviour of the masses are resulting in the emergence of a new kind of business opportunity. Sensing the rise of new opportunities for busin ess in various markets around the world, the companies and organizations which are located in distant foreign locations are continuously evaluating the gains that might emerge by entering in the new business markets. This trend of entering of new markets by foreign companies is resulting in the rise of international management in the arena of business. It is very important to state that while concentrating on the process of business management of international nature, various factors and trends that are very different from the influencing factors of domestic business has to be considered by the management of the organization. This project highlights the strategies that has to be designed by the firm named Qatar Petroleum for the purpose of entering international markets, while taking into account the various factors that might bring a significant amount of influence in the entire process. It is utterly important to state that this project will be largely based on concepts of interna tional management. It will also include linking the concepts of international management for designing strategies related to international management. Needs for International Management The growing levels of competition in the multiple markets around the world have created a sense of urgency on the companies in regards to successful value creation and communication for their respective products and services. With the emergence of multiple firms offering homogeneous

Carrefour China - French Hypermarket Retail Chain Essay

Carrefour China - French Hypermarket Retail Chain - Essay Example With sales reaching 78 billion dollars annually, Carrefour stands as the second largest retailer after Walmart, in the world market. (Lin and Liang, 2002). Carrefour has established its presence in Asian countries like Malaysia, Taiwan, China, South Korea and Singapore. Though its growth in the Chinese market has been restricted by the governmental regulations like the mandatory requirement of a local joint-venture partner, Carrefour has increased its market share and successfully followed a policy of regional penetration in China. Carrefour has slowly and steadily made a foray in the retail industry in China, largely by taking up strategic local partners. With an agreement with the Guangzhou General Merchandise Group of south Chinas Guangdong province, the French company has laid the foundation of a lucrative joint venture in 2002. It also has joint venture undertakings in Kunming, the capital of southwest Chinas Yunnan province, and in Harbin, the capital of northernmost Heilongjiang province. 2 (Xinhua News Agency, 2002). Carrefour operates over 71 supermarkets across China and has been said to have purchased a total of 1.5 billion U.S. dollars worth of commodities from China in the year 2001. 3 (Xinhua News Agency, 2002). The latest Carrefour store became operational in January 2006, in Shanghai. The main competitors of Carrefour are Wal-Mart China, with 42 stores in the country, and Germany-based Metro Group, with 29 stores. 4. (China Frenchiser, 2006). Carrefour has an array of over 600 products sold through its retail stores and hypermarkets spread across diverse Chinese regions. Its products include grocery, detergent and personal care goods, fish farm and poultry, dairy and milk, snacks, bakery, snacks, frozen foods and beverages, and non-food items like kitchen-grade utensils. In addition to the above, Carrefour also stocks electrical goods, clothes, toiletries, luggage accessories and cleaning products. 5(Carrefour, 2006). The Carrefour stores are based on the concept of self-service, that provides the customer with the freedom to browse the products at their pace and thus exposing them to attractive display and packaging.